jd morningside communications
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Editing & Proofreading Services
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Copy editing​ (AP, Chicago and APA styles)
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Editing for style, tone, coherence & effectiveness
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Technical fields welcome
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Writing
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Press release​s
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Case studies
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Technical papers
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Instructional/technical manuals
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Speeches
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Ghostwriting
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Marketing and sales materials
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Specializing in making technical material understandable
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Public Relations
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Press releases, case studies, technical articles​
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Media relations
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Crisis communication
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Photography
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Competitive analysis
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Speech writing
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Marketing
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Marketing materials​: print and digital
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Market analysis
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Marketing plans
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Graphic design
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Curriculum Development
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Technical Manuals​
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Philosophy
Often we are in such a hurry to speak, to tell how great we are, that we just assume the listener is as excited as we are.
But right now you're probably asking, "Why am I reading this? Is this the right place for me?"
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Those are the same questions your audiences are asking when you speak. We all want to know, What's in it for me?
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So, what's in it for you?
Assuming you have a worthwhile idea, one that will interest at least one other person, you need to find that person, understand his or her needs and target your message accordingly.
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You didn't come here to buy a speech or a press release, or even just to make sure the commas are all in the correct places.
You came because you have something important to say and you want to find the most effective way to convey that message, influence thinking and change behavior.
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Relax. You found the right place.
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Our philosophy is: We are an advocate for you, for your idea. We are also the advocate for your audiences. We ask the questions they will ask. We learn their needs, their issues, their challenges.
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And then we bring you together.
Revision & Proofreading
Content Creation
Analysis
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ABOUT ME
See that picture to the right? That's not me. I don't know who that is. Looks like a Bob, or maybe a Steve.
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I'm older and more beat up than that.
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I started as a feature writer, then became an editor for a couple general interest magazines.
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Then I began writing for more technical markets. Heading an advertising department for a large, national manufacturer, then as a public relations supervisor for another large manufacturer. In between, I wrote for medical, architectural, engine and software fields.
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Having been an editor, I was able to anticipate their needs, by studying their publications and those who read them. In one year alone, I had managed more than 12 cover stories supplying not just the articles but the cover photos as well.
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And when they had a story fall apart, guess who they called.
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A hired gun, but an effective one.
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Not because I knew the fields going in, but because I didn't. I asked questions, studied, researched until I understood the messages I needed to convey, and then did the same for the intended audiences until I understood their needs and wants.
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We all have something to say at times, but the communication process isn't complete until the messages are received, thought about, acted upon.
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Otherwise, it's just more noise. There's enough noise, isn't there?
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CONTACT ME
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